Merchant du Vin
Website Redesign
As a leading importer of European beers as well as marketing representation for the American market, Merchant du Vin needed to update its web presence to better present the products it represents. With an audience split between retail outlets and interested members of the public the new site needed to provide meaningful information that could aid in both purchasing and appreciation. The new site design was designed around a template system which was easily populated with content by MdV staff. Special consideration was made towards having the site be search engine friendly, with access to social media functions as well. The site also features a new store location feature to aid in consumer access to these distinguished and sometimes hard to find brands. Search analytics reveal a steady increase in use of the new site, just as was intended.
Launch site
